Maneuvering a Changing Market

snow flurries falling in front of house

We’ve experienced many changes as we adjust to the new normal. Real estate has been impacted greatly by the pandemic, and with the existing low inventory on and off the slopes, the demand is incredibly high. So, how does a seller or buyer best navigate this shift?


Working with a dedicated buyer agent has never mattered more. In this highly competitive market, a clear strategy will make all the difference. First, you need to be the first to know when a listing hits the market. Second, you need to have a complete understanding of the area, which in some cases means an in-depth knowledge of all the on-mountain condo complexes like square-footage, layout, amenities and fees. Thirdly, you need to have a strategy in place to make your offer the most desirable. Lastly, personalizing your offer can help you stand out from the crowd of buyers competing for the property. A good buyer’s agent can help you prepare and compete in this market of multiple offers.


This “seller’s market” can be just as tricky to navigate even though you are in the driver’s seat. An experienced and savvy seller’s agent is crucial. One of the most important jobs of the listing agent is to position the seller to receive as many “highest and best offers” as possible. This can best be accomplished by allowing a fixed timeframe of typically 6-7 days including a weekend, for all the area brokers to show the property in person or virtually to their buyers. Do not take the first offer or believe you need to move quickly. This dedicated period of time is crucial for the seller to receive the most competitive offers. It also reduces the stress for seller and buyer, by providing buyers time to do their research and prepare their offer to be competitive in a multiple offer situation. It also gives the seller piece of mind that they are reviewing the best offers available to them. This usually results in sale prices over asking price with little or no contingencies.

The challenge for both buyer and seller is to make a fully educated decisions that best suits their needs. Having a strategy in place with your broker before you start will make this competitive market work for you.

About the Author
julia young

Working in real estate has given me the opportunity to share this special place. I am honored to offer my sellers and buyers the knowledge I've gained from years of real estate experience, but more importantly, to share their passion for the ski resort and the Bethel area. Whether you are buying or selling, I will communicate, advocate, and share my expertise. I fell in love with Bethel as a Gould student athlete, but I grew up skiing the slopes of Sunday River and Mt. Abrams with my family every weekend,  and it's where I learned to ski at four years old. Skiing as a family was a choice my parents made and one of the reasons we moved to Maine.

I started my real estate career in 2000, and have built and sold several homes in the area. I currently live in Bethel with my daughter, Charlotte Lambert. She attends Gould Academy and among her many interests is a passion for ski racing. She is learning the student athlete balance and a love for the outdoors. 

We are the official real estate company for Sunday River, and in turn, we have the largest marketing base of any real estate company in the area. We cover the entire western Maine mountain region, selling homes, land, waterfront, house packages, commercial, and seasonal rentals. The ski industry and Sunday River move at a fast pace. Working with Sunday River Real Estate affords our clients the most up-to-date information about the resort. For expert knowledge of resort changes and real estate developments, please join our newsletter. I look forward to working with you!